Showing 1 - 2 of 2
Drawing on the perspectives of perceived value and trust, this study examines the factors affecting Chinese users' intention to use facial recognition payment (FRP) service. Data collected from 1200 Chinese mobile payment users is analyzed by using structural equation modelling. Results show...
Persistent link: https://www.econbiz.de/10012606304
Recent empirical research has indicated that the perceived risk in e-commerce affects the consumer's purchase intention. Based on the Stimulus-Organism-Response (SOR) model, this study explores the effects of environmental stimuli on the consumer's perceived risk and purchase intention within a...
Persistent link: https://www.econbiz.de/10012606330