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Prahalad, C.K.
48
Ramaswamy, Venkatram
19
Hamel, Gary
9
Ramaswamy, Venkat
9
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5
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4
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Harvard business review : HBR
10
Executive excellence : the magazine of personal development, managerial effectiveness, and organizational productivity
4
Harvard-Business-Manager : das Wissen der Besten
4
Journal of applied corporate finance : JACF
4
Journal of marketing research : JMR
4
Management science : journal of the Institute for Operations Research and the Management Sciences
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Strategy & leadership : a publication of Strategic Leadership Forum
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3
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3
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Long range planning : LRP ; international journal of strategic management
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Operations research, Management science : OR MS ; the international literature digest
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OLC EcoSci
ECONIS (ZBW)
118
USB Cologne (EcoSocSci)
12
Other ZBW resources
12
RePEc
8
BASE
4
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Co-creating unique value with customers
Prahalad, C.K.
;
Ramaswamy, Venkat
- In:
Planning review : a publ. of The Planning Forum, The …
32
(
2004
)
3
,
pp. 4-9
Persistent link: https://www.econbiz.de/10006609937
Saved in:
2
The New Frontier of Experience Innovation - Beyond the best practices of innovation lie its "next" practices. By synthesizing societal trends and early experimentation in companies such as General Motors, LEGO, Sony and TiVo, the authors paint a picture in which the locus of innovation will inevitably shift from products and services to "experience environments." Profitable company growth will ...
Prahalad, C.K.
;
Ramaswamy, Venkatram
- In:
MIT sloan management review
44
(
2003
)
4
,
pp. 12-18
Persistent link: https://www.econbiz.de/10006254455
Saved in:
3
Co-opting Customer Competence - Technology-enabled consumers are becoming cocreators of business value. Here's how new-economy companies can incorporate that customer competence into their business models
Prahalad, C.K.
;
Ramaswamy, Venkatram
- In:
Harvard business review : HBR
78
(
2000
)
1
,
pp. 79-90
Persistent link: https://www.econbiz.de/10005962040
Saved in:
4
Wenn Kundenkompetenz das Geschäftsmodell mitbestimmt - Tüchtige Manager wissen es: Kunden haben nicht nur Geld, von dem das Unternehmen etwas abhaben will; Kunden besitzen auch Produktkenntnisse, die für das Unternehmen wertvoll sein können. Wie müssen Manager vorgehen, wenn sie Kompetenzen ihrer Kunden nutzen wollen, um den Unternehmenserfolg zu steigern?
Prahalad, C.K.
;
Ramaswamy, Venkatram
- In:
Harvard-Business-Manager : das Wissen der Besten
22
(
2000
)
4
,
pp. 64-76
Persistent link: https://www.econbiz.de/10007050183
Saved in:
5
Co-creation of value : towards an expanded paradigm of value creation
Ramaswamy, Venkat
- In:
Marketing Review St. Gallen : die neue …
26
(
2009
)
6
,
pp. 11-17
Persistent link: https://www.econbiz.de/10009854016
Saved in:
6
Building the Co-Creative Enterprise By getting all their stakeholders — From employees to customers to suppliers — To participate in product and process design, a few pioneers are attaining breakthrough insights and developing brand new business models.
Ramaswamy, Venkat
;
Gouillart, Francis
- In:
Harvard business review : HBR
(
2010
),
pp. 100-110
Persistent link: https://www.econbiz.de/10008704465
Saved in:
7
Competing through co-creation: innovation at two companies
Ramaswamy, Venkat
- In:
Strategy & leadership : a publication of Strategic …
38
(
2010
)
2
,
pp. 22-30
Persistent link: https://www.econbiz.de/10008706897
Saved in:
8
Co-Creating Strategic Risk-Return Management
Frigo, Mark L.
;
Ramaswamy, Venkat
- In:
Strategic finance : leadership strategies in …
90
(
2009
)
11
,
pp. 24-33
Persistent link: https://www.econbiz.de/10008257017
Saved in:
9
Co-creating value through customers' experiences: the Nike case
Ramaswamy, Venkat
- In:
Strategy & leadership : a publication of Strategic …
36
(
2008
)
5
,
pp. 9-14
Persistent link: https://www.econbiz.de/10008099702
Saved in:
10
It's about human experiences… and beyond, to co-creation
Ramaswamy, Venkat
- In:
Industrial marketing management : the international …
40
(
2011
)
2
,
pp. 195-197
Persistent link: https://www.econbiz.de/10008846832
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