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Training Requirements for Professional Certification of Manufacturers' Representatives
Weinrauch, J.Donald; Stevens, Marilyn; Carlson, Rodney L. - In: Industrial marketing management : the international … 26 (1997) 6, pp. 509-518
Persistent link: https://www.econbiz.de/10006311703
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Performance Comparison of Artificial Neural Networks and Traditional Strategic Planning Techniques
Udo, Godwin J.; Carlson, Rodney L. - In: International journal of management 14 (1997) 2, pp. 263-272
Persistent link: https://www.econbiz.de/10006997974
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Global marketing challenges and opportunities for manufacturers' representatives
Stephens, Marilyn; Carlson, Rodney L.; Weinrauch, J.Donald - In: Marketing intelligence & planning 14 (1996) 5, pp. 25-30
Persistent link: https://www.econbiz.de/10007004002
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Improving the viability of manufacturers' representatives with industry-based sales training initiatives
Weinrauch, J.Donald; Stephens-Friesen, Marilyn; … - In: The journal of business & industrial marketing 16 (2001) 3, pp. 183-198
Persistent link: https://www.econbiz.de/10007043782