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Tenbusch, Axel
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Marketing-Journal : ein Magazin der Produktfamilie W & V ; Erfahrung. Wissen. Kompetenz
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Tenbusch, Axel
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Nebel, Klaus Peter
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Siemssen, Sirko
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Marketing-Journal : ein Magazin der Produktfamilie W & …
38
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2005
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12
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pp. 6-9
Persistent link: https://www.econbiz.de/10006423244
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Einflüsse von Marketing-Aktivitäten auf die Kaufentscheidung: So wird Werbeerfolg messbar
Tenbusch, Axel
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Michels, Paul
- In:
Planung & Analyse : Zeitschrift für Marktforschung und …
(
1998
)
1
,
pp. 57-59
Persistent link: https://www.econbiz.de/10007127702
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