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Article
27
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23
English
4
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Clow, Kenneth E.
23
Kurtz, David L.
4
Stevens, Robert E.
4
Tripp, Carolyn
4
Berry, Christine T.
3
James, Karen E.
3
Kranenburg, Kristine E.
3
Loudon, David L.
2
Mcconkey, C.William
2
Ozment, John
2
Williamson, Stan
2
Baack, Donald
1
Babakus, Emin
1
Beisel, John L.
1
Berry, Ron
1
Bienstock, Carol C.
1
Carlson, Les
1
Clinton, Roy
1
Drea, John T.
1
Ellis, T. Selwyn
1
Fogliasso, Chris
1
Garretson, Judith A.
1
Hershey, Lewis B.
1
Jensen, Thomas D.
1
Kash, Toby J.
1
Lascu, Dana-Nicoleta
1
Mawer, William T.
1
McConkey, C. William
1
McIntyre, Faye S.
1
O'Bryan, David
1
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1
Ong, Beng Soo
1
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1
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1
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1
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1
Sweeney, Jillian C.
1
Unzicker, Deborah
1
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1
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1
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The journal of services marketing
9
Journal of professional services marketing
3
Journal of internet commerce
2
Journal of marketing education : JME
2
Services marketing quarterly
2
The service industries journal
2
Journal of advertising : official publication of the American Academy of Advertising
1
Journal of business and economic perspectives
1
Journal of business research : JBR
1
Journal of consumer research : JCR ; an interdisciplinary bimonthly
1
Journal of current issues and research in advertising : JCIRA
1
Journal of education for business
1
Journal of the Academy of Business Education : JABE
1
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OLC EcoSci
ECONIS (ZBW)
20
USB Cologne (EcoSocSci)
12
Other ZBW resources
10
RePEc
3
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1
The Effects of Multiple Product Endorsements by Celebrities on Consumers' Attitudes and Intentions
Tripp, Carolyn
;
Jensen, Thomas D.
;
Carlson, Les
- In:
Journal of consumer research : JCR ; an …
20
(
1994
)
4
,
pp. 535-547
Persistent link: https://www.econbiz.de/10006684236
Saved in:
2
The Influence of Advertising Logo Characteristics on Audience Perceptions of a Nonprofit Theatrical Organization
Stafford, Marla Royne
;
Tripp, Carolyn
;
Bienstock, Carol C.
- In:
Journal of current issues and research in advertising : …
26
(
2004
)
1
,
pp. 37-46
Persistent link: https://www.econbiz.de/10008117184
Saved in:
3
Services Advertising: An Overview and Summary of Research, 1980-1995
Tripp, Carolyn
- In:
Journal of advertising : official publication of the …
26
(
1997
)
4
,
pp. 21-38
Persistent link: https://www.econbiz.de/10008122321
Saved in:
4
Selecting and promoting service encounter elements in passenger rail transportation
Tripp, Carolyn
;
Drea, John T.
- In:
The journal of services marketing
16
(
2002
)
5
,
pp. 432-442
Persistent link: https://www.econbiz.de/10007108727
Saved in:
5
A Longitudinal Study of the Stability of Consumer Expectations of Services
Clow, Kenneth E.
;
Kurtz, David L.
;
Ozment, John
- In:
Journal of business research : JBR
42
(
1998
)
1
,
pp. 63-74
Persistent link: https://www.econbiz.de/10006733629
Saved in:
6
Books Reviewed - Services Marketing
Kurtz, David L.
;
Clow, Kenneth E.
;
McIntyre, Faye S.
- In:
The service industries journal
19
(
1999
)
3
,
pp. 206
Persistent link: https://www.econbiz.de/10006294521
Saved in:
7
Articles - Interactive Distance Learning: Impact on Student Course Evaluations
Clow, Kenneth E.
- In:
Journal of marketing education : JME
21
(
1999
)
2
,
pp. 97-105
Persistent link: https://www.econbiz.de/10006296003
Saved in:
8
Accountants' attitudes toward advertising: a longitudinal study
Clow, Kenneth E.
;
Stevens, Robert E.
;
Mcconkey, C.William
; …
- In:
The journal of services marketing
23
(
2009
)
2
,
pp. 124
Persistent link: https://www.econbiz.de/10008241548
Saved in:
9
Web site interaction satisfaction : scale development considerations
Lascu, Dana-Nicoleta
;
Clow, Kenneth E.
- In:
Journal of internet commerce
7
(
2008
)
3
,
pp. 359-378
Persistent link: https://www.econbiz.de/10009853567
Saved in:
10
Ethical issues in the age of the internet : a study of students' perceptions using the multidimensional ethics scale
Williamson, Stan
;
Clow, Kenneth E.
;
Walker, Bruce C.
; …
- In:
Journal of internet commerce
10
(
2011
)
1/4
,
pp. 128-143
Persistent link: https://www.econbiz.de/10009853614
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