Narrow search
Showing 1 - 3 of 3
Cover Image
The intermediate alternative effect: Considering a small tradeoff increases subsequent willingness to make large tradeoffs
Paolacci, Gabriele; Burson, Katherine A.; Rick, Scott I. - In: Journal of consumer psychology : the official journal … 21 (2011) 4, pp. 384-393
Persistent link: https://www.econbiz.de/10009332961
Cover Image
Designing Ranking Systems for Hotels on Travel Search Engines by Mining User-Generated and Crowdsourced Content
Ghose, Anindya; Ipeirotis, Panagiotis G.; Li, Beibei - In: Marketing science : the marketing journal of the … 31 (2012) 3, pp. 493-521
Persistent link: https://www.econbiz.de/10009977614
Cover Image
Deriving the Pricing Power of Product Features by Mining Consumer Reviews
Archak, Nikolay; Ghose, Anindya; Ipeirotis, Panagiotis G. - In: Management science : journal of the Institute for … 57 (2011) 8, pp. 1485-1510
Persistent link: https://www.econbiz.de/10009252589