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After Copenhagen
Horton, Tim; Gregory, James - In: Public policy research 16 (2010) 4, pp. 210-218
Persistent link: https://www.econbiz.de/10008402399
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The fight for universalism: Cuts, targeting and the future of welfare
Horton, Tim - In: Public policy research 18 (2011) 2, pp. 105-115
Persistent link: https://www.econbiz.de/10009263442
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PRODUCT REBRANDING - Customer views and business strategy are vital in rebranding - Proposed new Pepsi logos have sparked a lot of consumer debate. Pepsi must listen to the online buzz to avoid a repeat of Coke's 1980s disaster.
Gregory, James - In: ADMAP : for decisionmakers in advertising, marketing, … (2009), pp. 34-35
Persistent link: https://www.econbiz.de/10008177793