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Experience Marketing: An Empir...
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Ismail, Ahmed Rageh
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Customer experiences with brands : literature review and research directions
Ismail, Ahmed Rageh
;
Melewar, T. C.
;
Lim, Lynn
; …
- In:
The marketing review
11
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2011
)
3
,
pp. 205-225
Persistent link: https://www.econbiz.de/10009853207
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Expatriates adjustment and job performance: An examination of individual and organizational factors
Bhatti, Muhammad Awais
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Battour, Mohamed Mohamed
; …
- In:
The international journal of productivity and …
62
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2013
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7
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pp. 694-717
Persistent link: https://www.econbiz.de/10010176112
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Understanding the Factors That Affect the Adoption of Innovative High-Technology Brands: The Case of Apple iPhone in Malaysia
Ismail, Ahmed Rageh
- In:
Journal of global marketing
25
(
2012
)
4
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pp. 226-239
Persistent link: https://www.econbiz.de/10010063200
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