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Rundh, Bo
7
Camén, Carolina
3
Enquist, Bo
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Gottfridsson, Patrik
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Johnson, Mikael
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Marketing intelligence & planning
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OLC EcoSci
ECONIS (ZBW)
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To trust or not to trust?: Formal contracts and the building of long-term relationships
Camén, Carolina
;
Gottfridsson, Patrik
;
Rundh, Bo
- In:
Management decision : MD
49
(
2011
)
3
,
pp. 365-384
Persistent link: https://www.econbiz.de/10008887192
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2
Service quality on three management levels : a study of service quality in public tendering contracts
Camén, Carolina
- In:
International journal of quality and service sciences
2
(
2010
)
3
,
pp. 317-334
Persistent link: https://www.econbiz.de/10009890275
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3
Contractual governance for public service value networks
Enquist, Bo
;
Camén, Carolina
;
Johnson, Mikael
- In:
Journal of service management
22
(
2011
)
2
,
pp. 217-241
Persistent link: https://www.econbiz.de/10008995331
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4
Radio frequency identification (RFID): Invaluable technology or a new obstacle in the marketing process?
Rundh, Bo
- In:
Marketing intelligence & planning
26
(
2008
)
1
,
pp. 97
Persistent link: https://www.econbiz.de/10007918792
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5
Rethinking the international marketing strategy: new dimensions in a competitive market
Rundh, Bo
- In:
Marketing intelligence & planning
21
(
2003
)
4-5
,
pp. 249-262
Persistent link: https://www.econbiz.de/10006967584
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6
Rethinking the international marketing strategy: new dimensions in a competitive market
Rundh, Bo
- In:
Marketing intelligence & planning
21
(
2003
)
4
,
pp. 249
Persistent link: https://www.econbiz.de/10006968562
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7
Number 5 - International market development: New patterns in SMEs international market behaviour?
Rundh, Bo
- In:
Marketing intelligence & planning
19
(
2001
)
5
,
pp. 319-329
Persistent link: https://www.econbiz.de/10006977692
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8
Development of customer value in a supply chain: managerial thinking about strategic marketing
Rundh, Bo
- In:
The journal of business & industrial marketing
26
(
2011
)
4
,
pp. 260-273
Persistent link: https://www.econbiz.de/10008928121
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9
International marketing behaviour amongst exporting firms
Rundh, Bo
- In:
European journal of marketing : EJM
41
(
2007
)
1
,
pp. 181-198
Persistent link: https://www.econbiz.de/10007609460
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