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Bradlow, Eric T.
45
Fader, Peter S.
10
Hui, Sam K.
5
Musalem, Andrés
4
Schweidel, David A.
4
Park, Young-Hoon
3
Raju, Jagmohan S.
3
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2
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2
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2
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
20
Journal of marketing research : JMR
7
Management science : journal of the Institute for Operations Research and the Management Sciences
5
Journal of the American Statistical Association : JASA
4
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
2
Journal of applied econometrics
2
Journal of marketing
2
Journal of business & economic statistics : JBES ; a publication of the American Statistical Association
1
Journal of consumer research : JCR ; an interdisciplinary bimonthly
1
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
1
Operations research, Management science : OR MS ; the international literature digest
1
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OLC EcoSci
ECONIS (ZBW)
81
RePEc
33
USB Cologne (EcoSocSci)
1
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1
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Testing Behavioral Hypotheses Using an Integrated Model of Grocery Store Shopping Path and Purchase Behavior
Hui, Sam K.
;
Bradlow, Eric T.
;
Fader, Peter S.
- In:
Journal of consumer research : JCR ; an …
36
(
2009
)
3
,
pp. 478-493
Persistent link: https://www.econbiz.de/10008312253
Saved in:
2
Research Note-The Traveling Salesman Goes Shopping: The Systematic Deviations of Grocery Paths from TSP Optimality
Hui, Sam K.
;
Fader, Peter S.
;
Bradlow, Eric T.
- In:
Marketing science : the marketing journal of the …
28
(
2009
)
3
,
pp. 566-572
Persistent link: https://www.econbiz.de/10008263138
Saved in:
3
Path Data in Marketing: An Integrative Framework and Prospectus for Model Building
Hui, Sam K.
;
Fader, Peter S.
;
Bradlow, Eric T.
- In:
Marketing science : the marketing journal of the …
28
(
2009
)
2
,
pp. 320-335
Persistent link: https://www.econbiz.de/10008238838
Saved in:
4
From Story Line to Box Office: A New Approach for Green-Lighting Movie Scripts
Eliashberg, Jehoshua
;
Hui, Sam K.
;
Zhang, Z.John
- In:
Management science : journal of the Institute for …
53
(
2007
)
6
,
pp. 881-893
Persistent link: https://www.econbiz.de/10007745393
Saved in:
5
Modeling DVD Preorder and Sales: An Optimal Stopping Approach
Hui, Sam K.
;
Eliashberg, Jehoshua
;
George, Edward I.
- In:
Marketing science : the marketing journal of the …
27
(
2008
)
6
,
pp. 1097-1110
Persistent link: https://www.econbiz.de/10008145151
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6
Rejoinder - Rejoinder to "The Variety of an Assortment: An Extension to the Attribute-Based Approach" - We show that the entropy and 1-lambda measures of Van Herpen and Pieters (2002) are closely related to the variety metrics originally proposed in our earlier variety perception paper (Hoch, Bradlow, and Wansink 1999).
Hoch, Stephen J.
;
Bradlow, Eric T.
;
Wansink, Brian
- In:
Marketing science : the marketing journal of the …
21
(
2002
)
3
,
pp. 342-346
Persistent link: https://www.econbiz.de/10006893271
Saved in:
7
Applications and Case Studies - A Unified Approach to Conjoint Analysis Models
Marshall, Pablo
;
Bradlow, Eric T.
- In:
Journal of the American Statistical Association : JASA
97
(
2002
)
459
,
pp. 674-682
Persistent link: https://www.econbiz.de/10006615700
Saved in:
8
Applications and Case Studies - A Bayesian Lifetime Model for the "Hot 100" Billboard Songs
Bradlow, Eric T.
;
Fader, Peter S.
- In:
Journal of the American Statistical Association : JASA
96
(
2001
)
454
,
pp. 368-381
Persistent link: https://www.econbiz.de/10006620193
Saved in:
9
Applications and Case Studies - A Hierarchical Latent Variable Model for Ordinal Data From a Customer Satisfaction Survey With ''No Answer" Responses
Bradlow, Eric T.
;
Zaslavsky, Alan M.
- In:
Journal of the American Statistical Association : JASA
94
(
1999
)
445
,
pp. 43-52
Persistent link: https://www.econbiz.de/10006627285
Saved in:
10
Applications and Case Studies - Bayesian Identification of Outliers in Computerized Adaptive Tests
Bradlow, Eric T.
;
Weiss, Robert E.
;
Cho, Meehyung
- In:
Journal of the American Statistical Association : JASA
93
(
1998
)
443
,
pp. 910-919
Persistent link: https://www.econbiz.de/10006628330
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