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Segmenting luxe-bargain shoppe...
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International journal of retail & distribution management
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The international review of retail, distribution and consumer research
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European journal of marketing : EJM
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Family and consumer sciences research journal
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OLC EcoSci
ECONIS (ZBW)
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Benefit segmentation of TV home shoppers
Park, Hyejune
;
Lim, Chae-Mi
;
Bhardwaj, Vertica
;
Kim, …
- In:
International journal of retail & distribution management
39
(
2011
)
1
,
pp. 7-25
Persistent link: https://www.econbiz.de/10008812253
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2
Older consumers' Tv home shopping: Loneliness, parasocial interaction, and perceived convenience
Lim, Chae Mi
;
Kim, Youn‐Kyung
- In:
Psychology & marketing
28
(
2011
)
8
,
pp. 763-781
Persistent link: https://www.econbiz.de/10009165336
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3
Defining a forum for retailing scholars: academics' rankings of journals in the discipline
Runyan, Rodney
- In:
The international review of retail, distribution and …
18
(
2008
)
4
,
pp. 437-446
Persistent link: https://www.econbiz.de/10008092443
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4
Entrepreneurial Orientation versus Small Business Orientation: What Are Their Relationships to Firm Performance?
Runyan, Rodney
;
Droge, Cornelia
;
Swinney, Jane
- In:
Journal of small business management : JSBM ; a joint …
46
(
2008
)
4
,
pp. 567-588
Persistent link: https://www.econbiz.de/10008104069
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5
The mall as bazaar: How kiosks influence consumer shopping behaviour
Runyan, Rodney
;
Kim, Jung-Hwan
;
Baker, Julie
- In:
Journal of marketing management : MM
28
(
2012
)
1
,
pp. 85-103
Persistent link: https://www.econbiz.de/10009818325
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6
Where did all the benches go? The effects of mall kiosks on perceived retail crowding
Kim, Jung-Hwan
;
Runyan, Rodney
- In:
International journal of retail & distribution management
39
(
2011
)
2
,
pp. 130-144
Persistent link: https://www.econbiz.de/10008817121
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7
Store format choice in an evolving market: role of affect, cognition and involvement
Runyan, Rodney
;
Hyun, Jonghan
- In:
The international review of retail, distribution and …
19
(
2009
)
5
,
pp. 505-535
Persistent link: https://www.econbiz.de/10008386757
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8
Teens' Mall Shopping Motivations: Functions of Loneliness and Media Usage
Kim, Youn-Kyung
;
Kim, Eun Young
;
Kang, Jikyeong
- In:
Family and consumer sciences research journal
32
(
2003
)
2
,
pp. 140-167
Persistent link: https://www.econbiz.de/10006611805
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9
Ethnicity and Acculturation: Influences on Asian American Consumers' Purchase Decision Making for Social Clothes
Kang, Jikyeong
;
Kim, Youn-Kyung
- In:
Family and consumer sciences research journal
27
(
1998
)
1
,
pp. 91
Persistent link: https://www.econbiz.de/10006628290
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10
The Effects of Ethnicity and Product on Purchase Decision Making - Advertisers should develop specific strategies for different ethnic groups as they differ in their informational influences and store attribute importance perception. Advertising strategies should also be developed differently for different types of products.
Kim, Youn-Kyung
;
Kang, Jikyeong
- In:
Journal of advertising research
41
(
2001
)
2
,
pp. 39-48
Persistent link: https://www.econbiz.de/10006512483
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