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Villas-Boas, J.Miguel; Zhao, Ying - In: Journal of marketing research : JMR 42 (2005) 1, pp. 83-95

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Erdem, Tülin; Zhao, Ying; Valenzuela, Ana - In: Journal of marketing research : JMR 41 (2004) 1, pp. 86-100

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Lau, Henry Y.K.; Zhao, Ying - 2008

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Lau, Henry Y.K.; Zhao, Ying - In: International journal of production economics 112 (2008) 2, pp. 665-682

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Chen, Yuxin; Yang, Sha; Zhao, Ying - In: Management science : journal of the Institute for … 54 (2008) 3, pp. 538-549

Persistent link: https://www.econbiz.de/10007918697

Li, Chunguang; Zhao, Ying; Wang, Ling; Li, Guanghua; … - In: The economist 393 (2009) 8658, pp. 85-85

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Guo, Liang; Zhao, Ying - In: Marketing science : the marketing journal of the … 28 (2009) 3, pp. 488-501

Persistent link: https://www.econbiz.de/10008263144

Zhao, Yi; Zhao, Ying; Song, Inseong - In: Journal of marketing research : JMR 46 (2009) 4, pp. 506-517

Persistent link: https://www.econbiz.de/10008274868

Zhao, Ying - In: The journal of business : B 79 (2006) 3, pp. 1175-1192

Persistent link: https://www.econbiz.de/10007261383

Zhao, Yi; Yang, Sha; Narayan, Vishal; Zhao, Ying - In: Marketing science : the marketing journal of the … 32 (2013) 1, pp. 153-169

Persistent link: https://www.econbiz.de/10010071038