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Do the magnitude and asymmetry of specific asset investments matter in the supplier-buyer relationship?
Henry Xie, Yu; Suh, Taewon; Kwon, Ik-Whan - In: Journal of marketing management : MM 26 (2010) 9, pp. 858-878
Persistent link: https://www.econbiz.de/10008453121
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Foreign firms' brand extensions in a host market : strategic factors in international branding strategy
Xie, Yu Henry - In: Journal of marketing theory and practice 20 (2012) 1, pp. 105-118
Persistent link: https://www.econbiz.de/10009884990
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On the determinants of post-entry strategic positioning of foreign firms in a host market: A “strategy tripod” perspective
Xie, Yu Henry; Zhao, Hongxin John; Xie, Qian Jane; … - In: International business review : the official journal of … 20 (2011) 4, pp. 477-491
Persistent link: https://www.econbiz.de/10009133410
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Social networks and the internationalization of Chinese entrepreneurs
Xie, Yu Henry; Amine, Lyn S. - In: Global business and organizational excellence : a … 29 (2009) 1, pp. 61-78
Persistent link: https://www.econbiz.de/10008374478
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Globalization and reluctant buyers
Suh, Taewon; Kwon, Ik-Whan G. - In: International marketing review 19 (2002) 6, pp. 663
Persistent link: https://www.econbiz.de/10006261143
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Factors Affecting the Level of Trust and Commitment in Supply Chain Relationships
Kwon, Ik-Whan G.; Suh, Taewon - In: The journal of supply chain management : a global … 40 (2004) 2, pp. 4-14
Persistent link: https://www.econbiz.de/10006365954
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Matter over mind: When specific asset investment affects calculative trust in supply chain partnership
Suh, Taewon; Kwon, Ik-Whan G. - In: Industrial marketing management : the international … 35 (2006) 2, pp. 191-201
Persistent link: https://www.econbiz.de/10006229267
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The effect of FDI inflows and ICT infrastructure on exporting in ASEAN-AFTA countries: A comparison with other regional blocs in emerging markets
Suh, Taewon; Khan, Omar J. - In: International marketing review 20 (2003) 5, pp. 554
Persistent link: https://www.econbiz.de/10006253268
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Transaction cost determinants and ownership-based entry mode choice: a meta-analytical review
Zhao, Hongxin; Luo, Yadong; Suh, Taewon - In: Journal of international business studies : JIBS ; a … 35 (2004) 6, pp. 524-544
Persistent link: https://www.econbiz.de/10005882285
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Smaller Firms' Perceived Cost and Attractiveness in International Markets
Suh, Taewon; Bae, Mueun; Kundu, Sumit - In: Journal of global marketing 21 (2007) 1, pp. 5-18
Persistent link: https://www.econbiz.de/10007912797