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Maclaran, Pauline
30
Catterall, Miriam
11
Stevens, Lorna
11
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6
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5
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3
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2
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2
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Journal of marketing management : MM
11
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5
Journal of historical research in marketing
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Journal of macromarketing : examining the interactions among markets, marketing, and society
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OLC EcoSci
ECONIS (ZBW)
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Researchers' introspection for multi-sited ethnographers: A xenoheteroglossic autoethnography
Minowa, Yuko
;
Visconti, Luca M.
;
Maclaran, Pauline
- In:
Journal of business research : JBR
65
(
2012
)
4
,
pp. 483-490
Persistent link: https://www.econbiz.de/10009834156
Saved in:
2
Practicing Qi and consuming Ki : folk epistemology and consumption rituals in Japan
Minowa, Yuko
- In:
Marketing theory
12
(
2012
)
1
,
pp. 27-44
Persistent link: https://www.econbiz.de/10010003916
Saved in:
3
Spectator consumption practices at the Roman games
Minowa, Yuko
;
Witkowski, Terrence H.
- In:
Journal of historical research in marketing
4
(
2012
)
4
,
pp. 510-531
Persistent link: https://www.econbiz.de/10010076595
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4
State promotion of consumerism in Safavid Iran : Shah Abbas I and royal silk textiles
Minowa, Yuko
;
Witkowski, Terrence H.
- In:
Journal of historical research in marketing
1
(
2009
)
2
,
pp. 295-317
Persistent link: https://www.econbiz.de/10009890109
Saved in:
5
Social Change and Gendered Gift-Giving Rituals: A Historical Analysis of Valentine's Day in Japan
Minowa, Yuko
;
Khomenko, Olga
;
Belk, Russell W.
- In:
Journal of macromarketing : examining the interactions …
31
(
2011
)
1
,
pp. 44-57
Persistent link: https://www.econbiz.de/10008848346
Saved in:
6
Marketing and feminism in historic perspective
Maclaran, Pauline
- In:
Journal of historical research in marketing
4
(
2012
)
3
,
pp. 462-469
Persistent link: https://www.econbiz.de/10010029273
Saved in:
7
Using computer software for the analysis of qualitative market research data
Catterall, Miriam
;
Maclaran, Pauline
- In:
Journal of the Market Research Society : JMRS
40
(
1998
)
3
,
pp. 207-222
Persistent link: https://www.econbiz.de/10006700628
Saved in:
8
The Center Cannot Hold: Consuming the Utopian Marketplace
Maclaran, Pauline
;
Brown, Stephen
- In:
Journal of consumer research : JCR ; an …
32
(
2005
)
2
,
pp. 311-323
Persistent link: https://www.econbiz.de/10006642812
Saved in:
9
Critical Reflection in the Marketing Curriculum
Catterall, Miriam
;
Maclaran, Pauline
;
Stevens, Lorna
- In:
Journal of marketing education : JME
24
(
2002
)
3
,
pp. 184-192
Persistent link: https://www.econbiz.de/10006261458
Saved in:
10
Consuming Bollywood: Young Sikhs social comparisons with heroes and heroines in Indian films
Takhar, Amandeep
;
Maclaran, Pauline
;
Parsons, Elizabeth
; …
- In:
Journal of marketing management : MM
26
(
2010
)
11
,
pp. 1057-1074
Persistent link: https://www.econbiz.de/10008707612
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