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Institutional commitment of traditional and non-traditional-aged students: a potential brand measurement?
Wardley, Leslie J.
;
Blanger, Charles H.
;
Leonard, Valorie M.
- In:
Journal of marketing for higher education
23
(
2013
)
1
,
pp. 90-112
Persistent link: https://www.econbiz.de/10010152150
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