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TRIZ application in marketing model to solve operational problems for Taiwanese aquatic products with food traceability systems
Lee, Tzong-Ru (Jiun-Shen); Hsu, Min-Chih; Dadura, … - In: Benchmarking : an international journal ; BIJ 20 (2013) 5, pp. 625-646
Persistent link: https://www.econbiz.de/10010166331
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Enhancing the value of an innovative development community through the virtual community perspective
Lin, Jiun-Hung; Lee, Tzong-Ru (Jiun-Shen); Hu, Ching-Ya - In: International journal of value chain management : IJVCM 3 (2009) 3, pp. 241-262
Persistent link: https://www.econbiz.de/10008312407
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Marketing Strategies of Fishery Products for Supermarkets and Farmers' Markets in Taiwan
Lee, Tzong-Ru (Jiun-Shen); Liao, Yuan-Chun; Li, Jan-Mou - In: Journal of food products marketing 17 (2011) 4, pp. 420-441
Persistent link: https://www.econbiz.de/10009178596
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Strategic analysis of offshore migration of polluting firms and suppliers: an option value perspective
Lee, Tzong-Ru (Jiun-Shen); Chen, Yenming J. - In: Supply chain management : an international journal 17 (2012) 6, pp. 666-675
Persistent link: https://www.econbiz.de/10010026101