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Cultural pluralism: Uncovering consumption patterns in a multicultural environment
Demangeot, Catherine; Sankaran, Kizhekepat - In: Journal of marketing management : MM 28 (2012) 7, pp. 760-784
Persistent link: https://www.econbiz.de/10009994549
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Governance tools for board members : adapting strategy maps and balanced scorecards for directorial action
Sankaran, Kizhekepat; Iyer, Srijayan - In: Verslo ir teisės aktualijos : mokslo darbai 6 (2011) 1, pp. 141-158
Persistent link: https://www.econbiz.de/10010080419
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Selecting Celebrity Endorsers: The Practitioner's Perspective - How do British troopers of the industry pick celebrities? Is it enough to be beautiful or an expert?
Erdogan, B.Zafer; Baker, Michael J.; Tagg, Stephen - In: Journal of advertising research 41 (2001) 3, pp. 39-48
Persistent link: https://www.econbiz.de/10006511958
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The latent demand for bank debt: characterizing “discouraged borrowers”
Freel, Mark; Carter, Sara; Tagg, Stephen; Mason, Colin - In: Small business economics : an internat. journal 38 (2012) 4, pp. 399-419
Persistent link: https://www.econbiz.de/10009841079
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The happy story of small business financing
Vos, Ed; Yeh, Andy Jia-Yuh; Carter, Sara; Tagg, Stephen - In: Journal of banking & finance 31 (2007) 9, pp. 2648-2672
Persistent link: https://www.econbiz.de/10007765823
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A grounded theory of doctors' information search behaviour. Implications for information provision, pharmaceutical market entry and development
Black, Iain; Tagg, Stephen - In: Journal of marketing management : MM 23 (2007) 3-4, pp. 347-366
Persistent link: https://www.econbiz.de/10007901920
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Bank Loan Officers' Perceptions of Business Owners: The Role of Gender
Wilson, Fiona; Carter, Sara; Tagg, Stephen; Shaw, Eleanor; … - In: British journal of management : BJM 18 (2007) 2, pp. 154-171
Persistent link: https://www.econbiz.de/10007735224
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Beyond portfolio entrepreneurship: multiple income sources in small firms
Carter, Sara; Tagg, Stephen; Dimitratos, Pavlos - In: Entrepreneurship and regional development : an … 16 (2004) 6, pp. 481-500
Persistent link: https://www.econbiz.de/10007099829
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The advertising agency manager's response patterns to a mail survey and follow-ups
Erdogan, B.Zafer; Tagg, Stephen - In: Marketing intelligence & planning 21 (2003) 6, pp. 392
Persistent link: https://www.econbiz.de/10006966793
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Giving at Risk? Examining Perceived Risk and Blood Donation Behaviour
Barkworth, Louise; Hibbert, Sally; Horne, Suzanne; … - In: Journal of marketing management : MM 18 (2002) 9-10, pp. 905-922
Persistent link: https://www.econbiz.de/10006970881