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Liu, Hong; Roos, Lars-Uno; Wensley, Robin - In: Industrial marketing management : the international … 33 (2004) 4, pp. 333-344

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Liu, Hong; Pak, Kelvin - In: European management journal : publ. twice a year for … 17 (1999) 5, pp. 546-554

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Liu, Hong - In: European journal of marketing : EJM 29 (1995) 1, pp. 57-71

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Dybvig, Philip H.; Liu, Hong - In: Mathematics of operations research 36 (2011) 4, pp. 620-636

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Su, Zhongfeng; Xie, En; Liu, Hong; Sun, Wei - In: Marketing letters : a journal of research in marketing 24 (2013) 3, pp. 261-276

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