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Industrial marketing management : the international journal for industrial and high-tech firms
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OLC EcoSci
ECONIS (ZBW)
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Inactivity and the dynamics of relationship development: a proposed model
Polonsky, Michael
;
Gupta, Samir
;
Beldona, Srikanth
; …
- In:
Journal of strategic marketing
18
(
2010
)
3
,
pp. 257-274
Persistent link: https://www.econbiz.de/10008431873
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2
Household wealth accumulation and portfolio choices in Korea
Gupta, Samir
;
Polonsky, Michael
;
Woodside, Arch
; …
- In:
Journal of housing economics
19
(
2010
)
1
,
pp. 13-26
Persistent link: https://www.econbiz.de/10008378490
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3
Uncovering multiple champion roles in implementing new-technology ventures
Gupta, Samir
;
Cadeaux, Jack
;
Dubelaar, Chris
- In:
Journal of business research : JBR
59
(
2006
)
5
,
pp. 549-563
Persistent link: https://www.econbiz.de/10006713209
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4
Mapping network champion behavior in B2B electronic venturing
Gupta, Samir
;
Cadeaux, Jack
;
Woodside, Arch
- In:
Industrial marketing management : the international …
34
(
2005
)
5
,
pp. 495-503
Persistent link: https://www.econbiz.de/10006236519
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5
Diffusion process models and strategic performance theory for new B2B electronic ventures
Woodside, Arch
;
Gupta, Samir
;
Cadeaux, Jack
- In:
The journal of business & industrial marketing
19
(
2004
)
1
,
pp. 23-38
Persistent link: https://www.econbiz.de/10007028925
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6
Diffusing knowledge-based core competencies for leveraging innovation strategies: Modelling outsourcing to knowledge process organizations (KPOs) in pharmaceutical networks
Gupta, Samir
;
Woodside, Arch
;
Dubelaar, Chris
;
Bradmore, Don
- In:
Industrial marketing management : the international …
38
(
2009
)
2
,
pp. 219-228
Persistent link: https://www.econbiz.de/10008894897
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7
Diffusing knowledge-based core competencies for leveraging innovation strategies: Modelling outsourcing to knowledge process organizations (KPOs) in pharmaceutical networks
Gupta, Samir
;
Woodside, Arch
;
Dubelaar, Chris
;
Bradmore, Don
- In:
Industrial marketing management : the international …
38
(
2009
)
2
,
pp. 219-227
Persistent link: https://www.econbiz.de/10008225942
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8
Introduction: special issue on examining marketing's unintended consequences
Fry, Marie-Louise
;
Polonsky, Michael
- In:
Journal of business research : JBR
57
(
2004
)
11
,
pp. 1209-1210
Persistent link: https://www.econbiz.de/10006716970
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9
Is there global inclusion of authors in the five leading advertising journals? A regional comparison 1998-2007
Polonsky, Michael
;
Carlson, Les
- In:
International journal of advertising : the quarterly …
28
(
2009
)
4
,
pp. 691-714
Persistent link: https://www.econbiz.de/10008318517
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10
Global branding and strategic CSR: an overview of three types of complexity
Polonsky, Michael
;
Jevons, Colin
- In:
International marketing review
26
(
2009
)
3
,
pp. 327-347
Persistent link: https://www.econbiz.de/10008259428
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