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Modeling Dependencies in Brand Choice Outcomes Across Complementary Categories
Ma, Yu; Seetharaman, P.B.; Narasimhan, Chakravarthi - In: Journal of retailing 88 (2012) 1, pp. 47-63
Persistent link: https://www.econbiz.de/10009830511
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An empirical investigation of the impact of gasoline prices on grocery shopping behavior
Ma, Yu; Gauri, Dinesh; Ailawadi, Kusum; Grewal, Dhruv - In: MSI reports : working paper series (2010) 1, pp. 3-59
Persistent link: https://www.econbiz.de/10009893551
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A Multicategory Model of Consumers' Purchase Incidence, Quantity, and Brand Choice Decisions: Methodological Issues and Implications on Promotional Decisions
Mehta, Nitin; Ma, Yu - In: Journal of marketing research : JMR 49 (2012) 4, pp. 435-452
Persistent link: https://www.econbiz.de/10009997967
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An Empirical Investigation of the Impact of Gasoline Prices on Grocery Shopping Behavior
Ma, Yu; Ailawadi, Kusum L; Gauri, Dinesh K; Grewal, Dhruv - In: Journal of marketing 75 (2011) 2, pp. 18-36
Persistent link: https://www.econbiz.de/10008885841
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Elektrostriktion von Gummiplatten
Ma, Y.; Renecker, D.H. - In: GAK : Gummi, Fasern, Kunststoffe ; Fachmagazin für die … 51 (1998) 5, pp. 437-443
Persistent link: https://www.econbiz.de/10006733326
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An algorithm for reliability analysis of phased-mission systems
Ma, Y.; Trivedi, K.S. - In: Reliability engineering & system safety 66 (1999) 2, pp. 157-170
Persistent link: https://www.econbiz.de/10006841914
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Hybrid algorithms with automatic switching for solving nonlinear equation systems
Hughes Hallett, A.; Ma, Y.; Yin, Y.P. - In: Journal of economic dynamics & control 20 (1996) 6-7, pp. 1051-1072
Persistent link: https://www.econbiz.de/10006796897
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Simulating the impact of foreign capital in an open-economy macroeconomic model of China
Tsang, S.-k.; Ma, Y. - In: Economic modelling 14 (1997) 3, pp. 435-478
Persistent link: https://www.econbiz.de/10006314117
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Unification and the policy predicament in Germany
Hallett, A.Hughes; Ma, Y.; Mélitz, J. - In: Economic modelling 13 (1996) 4, pp. 519-544
Persistent link: https://www.econbiz.de/10006324561
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Profit maximization in a multi-product firm with impatient customers
Levin, E.J.; Ma, Y.; Wright, R.E. - In: Journal of the Operational Research Society : OR 55 (2004) 3, pp. 211-218
Persistent link: https://www.econbiz.de/10006024486