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Category Pricing with State-Dependent Utility
Dubé, Jean-Pierre; Hitsch, Günter J.; Rossi, Peter E.; … - In: Marketing science : the marketing journal of the … 27 (2008) 3, pp. 417-429
Persistent link: https://www.econbiz.de/10008063973
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Commentaries and Rejoinder to "Do Switching Costs Make Markets Less Competitive?"
Shin, Jiwoong; Sudhir, K.; Cabral, Luís; Dubé, Jean-Pierre - In: Journal of marketing research : JMR 46 (2009) 4, pp. 446-452
Persistent link: https://www.econbiz.de/10008274873
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Do Switching Costs Make Markets Less Competitive?
Dubé, Jean-Pierre; Hitsch, Günter J.; Rossi, Peter E. - In: Journal of marketing research : JMR 46 (2009) 4, pp. 435-445
Persistent link: https://www.econbiz.de/10008274874