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The Dimensionality of Customer...
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Allenby, Greg M.
47
Büschken, Joachim
10
Rossi, Peter E.
10
Otter, Thomas
7
Arora, Neeraj
5
Fennell, Geraldine
5
Gilbride, Timothy J.
4
Ginter, James L.
4
Jen, Lichung
4
Kim, Jaehwan
4
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3
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3
Allenby, Greg
2
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2
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2
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2
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2
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2
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1
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1
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1
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
21
Journal of marketing research : JMR
10
Marketing research : a magazine of management and applications
5
Journal of business & economic statistics : JBES ; a publication of the American Statistical Association
4
Journal of the American Statistical Association : JASA
4
Journal of econometrics
2
Operations research, Management science : OR MS ; the international literature digest
2
Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung : Zfbf
2
Die Betriebswirtschaft : DBW
1
European journal of operational research : EJOR
1
GfK marketing intelligence review
1
Journal of advertising : official publication of the American Academy of Advertising
1
Journal of business economics : JBE
1
Journal of business research : JBR
1
Journal of consumer research : JCR ; an interdisciplinary bimonthly
1
Journal of the Academy of Marketing Science
1
Marketing : ZFP ; journal of research and management
1
Quantitative marketing and economics : QME
1
Wirtschaftswissenschaftliches Studium : WiSt ; Zeitschrift für Studium und Forschung
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OLC EcoSci
ECONIS (ZBW)
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RePEc
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EconStor
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The Dimensionality of Customer Satisfaction Survey Responses and Implications for Driver Analysis
Büschken, Joachim
;
Otter, Thomas
;
Allenby, Greg M.
- In:
Marketing science : the marketing journal of the …
32
(
2013
)
4
,
pp. 533-553
Persistent link: https://www.econbiz.de/10010158723
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2
Investigating Endogeneity Bias in Marketing
Liu, Qing
;
Otter, Thomas
;
Allenby, Greg M.
- In:
Marketing science : the marketing journal of the …
26
(
2007
)
5
,
pp. 642-650
Persistent link: https://www.econbiz.de/10007870861
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3
An Integrated Model of Discrete Choice and Response Time
Otter, Thomas
;
Allenby, Greg M.
;
van Zandt, Trish
- In:
Journal of marketing research : JMR
45
(
2008
)
5
,
pp. 593-607
Persistent link: https://www.econbiz.de/10008110487
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4
Testing Models of Strategic Behavior Characterized by Conditional Likelihoods
Otter, Thomas
;
Gilbride, Timothy J.
;
Allenby, Greg M.
- In:
Marketing science : the marketing journal of the …
30
(
2011
)
4
,
pp. 686-702
Persistent link: https://www.econbiz.de/10009252662
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5
How data envelopment analysis reveals brand advertising efficiency
Büschken, Joachim
- In:
GfK marketing intelligence review
(
2009
)
1
,
pp. 36-45
Persistent link: https://www.econbiz.de/10009893794
Saved in:
6
Markenpersönlichkeit als Determinante von Markenloyalität
Büschken, Joachim
- In:
Schmalenbachs Zeitschrift für betriebswirtschaftliche …
55
(
2003
),
pp. 3-22
Persistent link: https://www.econbiz.de/10006694797
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7
Measurement of Influence Structure in Buying Networks
Büschken, Joachim
- In:
Schmalenbachs Zeitschrift für betriebswirtschaftliche …
49
(
1997
)
9
,
pp. 765-789
Persistent link: https://www.econbiz.de/10006702524
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8
The Paradox of Unsatisfying but Stable Relationships-A Look at German Car Suppliers
Backhaus, Klaus
;
Büschken, Joachim
- In:
Journal of business research : JBR
46
(
1999
)
3
,
pp. 245-258
Persistent link: https://www.econbiz.de/10006730179
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9
Virtuelle Unternehmen - die Zukunft?
Büschken, Joachim
- In:
Die Betriebswirtschaft : DBW
59
(
1999
)
6
,
pp. 778-791
Persistent link: https://www.econbiz.de/10006840479
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10
When does data envelopment analysis outperform a naïve efficiency measurement model?
Büschken, Joachim
- In:
European journal of operational research : EJOR
192
(
2009
)
2
,
pp. 647-657
Persistent link: https://www.econbiz.de/10008161341
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