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Algesheimer, René
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Dholakia, Utpal M.
3
Herrmann, Andreas
3
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2
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2
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1
Chen, Xinlei
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Journal für Betriebswirtschaft : management review quarterly
2
Group & organization management : an international journal
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International journal of internet marketing and advertising : IJIMA
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1
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1
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1
Banners, e-mail, advertainment and sponsored search: proposing a value perspective for online advertising
Mandelli, Andreina
- In:
International journal of internet marketing and …
2
(
2005
)
1-2
,
pp. 92-108
Persistent link: https://www.econbiz.de/10008116343
Saved in:
2
WISSENSCHAFTSJOURNAL - Unternehmenserfolg durch E-Business
Herrmann, Andreas
;
Mahajan, Vijay
;
Algesheimer, René
; …
- In:
Journal für Betriebswirtschaft : management review …
54
(
2004
)
4
,
pp. 140-157
Persistent link: https://www.econbiz.de/10006878865
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3
SCHWERPUNKT MULTIMEDIA - The Contribution of Real Options to the Multiproject Management in Media Companies
Dimpfel, Marcus
;
Algesheimer, René
- In:
Journal für Betriebswirtschaft : management review …
51
(
2001
)
5-6
,
pp. 243-250
Persistent link: https://www.econbiz.de/10006898103
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4
Kontaktstudium: Nutzendimensionen - Die Wirkung funktionaler, emotionaler und relationaler Nutzendimensionen auf die Markenloyalität
Gutsche, Jens
;
Hermann, Andreas
;
Huber, Frank
; …
- In:
Schmalenbachs Zeitschrift für betriebswirtschaftliche …
57
(
2005
),
pp. 638-657
Persistent link: https://www.econbiz.de/10006691392
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5
The Social Influence of Brand Community: Evidence from European Car Clubs
Algesheimer, René
;
Dholakia, Utpal M.
;
Herrmann, Andreas
- In:
Journal of marketing
69
(
2005
)
3
,
pp. 19-34
Persistent link: https://www.econbiz.de/10005921825
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6
The impact of brand communities on brand loyalty — a study in the automotive industry
Algesheimer, René
;
Herrmann, Andreas
;
Dimpfel, Marcus
- In:
Journal of business economics : JBE
76
(
2006
)
9
,
pp. 933-958
Persistent link: https://www.econbiz.de/10007299736
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7
Does Online Community Participation Foster Risky Financial Behavior?
Zhu, Rui
;
Dholakia, Utpal M
;
Chen, Xinlei
;
Algesheimer, …
- In:
Journal of marketing research : JMR
49
(
2012
)
3
,
pp. 394-408
Persistent link: https://www.econbiz.de/10009985827
Saved in:
8
The Impact of Customer Community Participation on Customer Behaviors: An Empirical Investigation
Algesheimer, René
;
Borle, Sharad
;
Dholakia, Utpal M.
; …
- In:
Marketing science : the marketing journal of the …
29
(
2010
)
4
,
pp. 756-770
Persistent link: https://www.econbiz.de/10008446071
Saved in:
9
Virtual Team Performance in a Highly Competitive Environment
Algesheimer, René
;
Dholakia, Utpal M.
;
Gurau, Calin
- In:
Group & organization management : an international journal
36
(
2011
)
2
,
pp. 161-191
Persistent link: https://www.econbiz.de/10008885193
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