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Social media usage : an investigation of B2B salespeople
Schultz, Roberta J.; Schwepker, Charles H.; Good, David J. - In: American journal of business : applying research to … 27 (2012) 2, pp. 174-196
Persistent link: https://www.econbiz.de/10010097905
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Technological Teaming as a Marketing Strategy
Good, David J.; Schultz, Roberta J. - In: Industrial marketing management : the international … 26 (1997) 5, pp. 413-422
Persistent link: https://www.econbiz.de/10006313139
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Intercultural Interaction Strategies and Relationship Selling in Industrial Markets - Understanding the buyer's corporate culture should be a key component of marketing strategy for industrial sellers
Schultz, Roberta J.; Evans, Kenneth R.; Good, David J. - In: Industrial marketing management : the international … 28 (1999) 6, pp. 589-600
Persistent link: https://www.econbiz.de/10006295292
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Sales quotas : unintended consequences on trust in organization, customer-oriented selling, and sales performance
Schwepker, Charles H.; Good, David J. - In: Journal of marketing theory and practice 20 (2012) 4, pp. 437-452
Persistent link: https://www.econbiz.de/10010076436
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Moral Judgment and its Impact on Business-to-Business Sales Performance and Customer Relationships
Schwepker, Charles H.; Good, David J. - In: Journal of business ethics : JOBE 98 (2011) 4, pp. 609-626
Persistent link: https://www.econbiz.de/10008812622
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The impact of trust in manager on unethical intention and customer-oriented selling
Jr, Charles H. Schwepker; Schultz, Roberta J. - In: The journal of business & industrial marketing 28 (2013) 4, pp. 347-356
Persistent link: https://www.econbiz.de/10010121842
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The Effects of Mood States on Service Contact Strategies
Schultz, Roberta J. - In: Journal of professional services marketing 14 (1996) 1, pp. 117-136
Persistent link: https://www.econbiz.de/10007077235
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Computer Technology and the Marketing Organization: An Empirical Investigation
Good, David J.; Stone, Robert W. - In: Journal of business research : JBR 34 (1995) 3, pp. 197-210
Persistent link: https://www.econbiz.de/10006740682
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Relationship unrest: A strategic perspective for business-to-business marketers
Good, David J.; Evans, Kenneth R. - In: European journal of marketing : EJM 35 (2001) 5-6, pp. 549-565
Persistent link: https://www.econbiz.de/10006090842
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Information Support for Sales Managers
Stone, Robert W.; Good, David J. - In: Industrial marketing management : the international … 23 (1994) 4, pp. 281-286
Persistent link: https://www.econbiz.de/10006349425