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Identity, communication and change management in Ferrari
Invernizzi, Emanuele; Romenti, Stefania; Fumagalli, Michela - In: Corporate communications : an international journal 17 (2012) 4, pp. 483-498
Persistent link: https://www.econbiz.de/10010034679
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COMMUNICATING CORPORATE SOCIAL RESPONSIBILITY TO A CYNICAL PUBLIC - Corporate social responsibility has gone mainstream. But unless corporations communicate their CSR achievements wisely, they risk being accused of greenwashing.
Illia, Laura; Zyglidopoulos, Stelios C; Romenti, Stefania; … - In: MIT sloan management review 54 (2013) 3, pp. 16-18
Persistent link: https://www.econbiz.de/10010104714
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Corporate communication and corporate marketing: Their nature, histories, differences and similarities
Illia, Laura; Balmer, John M.T. - In: Corporate communications : an international journal 17 (2012) 4, pp. 415-434
Persistent link: https://www.econbiz.de/10010034675
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Managing membership threats through collective efficacy
Illia, Laura; Bonaiuto, Marino; Pugliese, Erica; van … - In: Journal of business research : JBR 64 (2011) 6, pp. 631-640
Persistent link: https://www.econbiz.de/10008884429
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Blogging about crises: The role of online conversations in framing Alitalia's performance during its crisis
Valentini, Chiara; Romenti, Stefania - In: Journal of communication management : an international … 15 (2011) 4, pp. 298-314
Persistent link: https://www.econbiz.de/10009801651
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Alitalia's crisis in the media - a situational analysis
Romenti, Stefania; Valentini, Chiara - In: Corporate communications : an international journal 15 (2010) 4, pp. 380-397
Persistent link: https://www.econbiz.de/10008717557
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Reputation and stakeholder engagement: an Italian case study
Romenti, Stefania - In: Journal of communication management : an international … 14 (2010) 4, pp. 306-319
Persistent link: https://www.econbiz.de/10008724048