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Gilmore, Audrey
40
Carson, David
24
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4
O'Dwyer, Michele
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3
Mcmullan, Rosalind
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Journal of strategic marketing
7
Marketing intelligence & planning
6
European journal of marketing : EJM
5
International business review : the official journal of the European International Business Academy
3
Strategic change : SC ; briefings in entrepreneurial finance
3
The marketing review
3
Journal of research in marketing and entrepreneurship : JRME
2
The journal of management development
2
The journal of services marketing
2
International journal of market research : JMRS ; the journal of the Market Research Society
1
International journal of service industry management : IJSIM
1
International marketing review
1
Journal of euro-marketing
1
Journal of marketing management : MM
1
Journal of small business and entrepreneurship : JSBE ; the journal of the Canadian Council for Small Business and Entrepreneurship
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Managing service quality : MSQ ; an international journal
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OLC EcoSci
ECONIS (ZBW)
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Scales in services marketing research: a critique and way forward
Gilmore, Audrey
;
Mcmullan, Rosalind
- In:
European journal of marketing : EJM
43
(
2009
)
5
,
pp. 640-651
Persistent link: https://www.econbiz.de/10008257204
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2
Customer loyalty: an empirical study
Mcmullan, Rosalind
;
Gilmore, Audrey
- In:
European journal of marketing : EJM
42
(
2008
)
9
,
pp. 1084-1094
Persistent link: https://www.econbiz.de/10008099719
Saved in:
3
A multiple-item scale for measuring customer loyalty development
Mcmullan, Rosalind
- In:
The journal of services marketing
19
(
2005
)
6-7
,
pp. 470-481
Persistent link: https://www.econbiz.de/10007096253
Saved in:
4
Reflections on methodologies for research at the marketing/entrepreneurship interface
Gilmore, Audrey
- In:
Journal of research in marketing and entrepreneurship : JRME
12
(
2010
)
1
,
pp. 11-20
Persistent link: https://www.econbiz.de/10009897786
Saved in:
5
Entrepreneurial and SME marketing
Gilmore, Audrey
- In:
Journal of research in marketing and entrepreneurship : JRME
13
(
2011
)
2
,
pp. 137-145
Persistent link: https://www.econbiz.de/10009897795
Saved in:
6
Changes in museum management: A custodial or marketing emphasis?
Gilmore, Audrey
;
Rentschler, Ruth
- In:
The journal of management development
21
(
2002
)
9-10
,
pp. 745-760
Persistent link: https://www.econbiz.de/10006892100
Saved in:
7
Book reviews - Qualitative marketing research
Carson, David
;
Gilmore, Audrey
;
Perry, Chad
;
Gronhaug, Kjell
- In:
International journal of market research : JMRS ; the …
45
(
2003
)
2
,
pp. 263
Persistent link: https://www.econbiz.de/10006694654
Saved in:
8
Factors influencing foreign direct investment and international joint ventures: A comparative study of Northern Ireland and Bahrain
Gilmore, Audrey
;
O'Donnell, Aodheen
;
Carson, David
; …
- In:
International marketing review
20
(
2003
)
2
,
pp. 195
Persistent link: https://www.econbiz.de/10006255878
Saved in:
9
SME marketing management competencies
Carson, David
;
Gilmore, Audrey
- In:
International business review : the official journal of …
9
(
2000
)
3
,
pp. 363-382
Persistent link: https://www.econbiz.de/10005959595
Saved in:
10
Writing for EJMJoining a conversation: 's editors, reviewers and readers requires planning, care and persistence
Perry, Chad
;
Carson, David
;
Gilmore, Audrey
- In:
European journal of marketing : EJM
37
(
2003
)
5-6
,
pp. 652-667
Persistent link: https://www.econbiz.de/10006084234
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