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South African wine routes: some perspectives on the wine tourism industry's structural dimensions and wine tourism product
Bruwer, Johan - In: Tourism management : research, policies, practice 24 (2003) 4, pp. 423-436
Persistent link: https://www.econbiz.de/10006822676
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Wine tourists use of sources of information when visiting a USA wine region
Bruwer, Johan; Thach, Liz - In: Journal of vacation marketing : an international journal 19 (2013) 3, pp. 221-237
Persistent link: https://www.econbiz.de/10010142443
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Country-of-origin (COO) brand preferences and associated knowledge levels of Japanese wine consumers
Bruwer, Johan; Buller, Courtney - In: The journal of product & brand management 21 (2012) 5, pp. 307-317
Persistent link: https://www.econbiz.de/10010011431
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BYOB as a risk-reduction strategy (RRS) for wine consumers in the Australian on-premise foodservice sector: Exploratory insights
Bruwer, Johan; Rawbone-Viljoen, Christopher - In: International journal of hospitality management 32 (2013), pp. 21-30
Persistent link: https://www.econbiz.de/10010063489
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Wine Tourists Destination Region Brand Image Perception and Antecedents: Conceptualization of a Winescape Framework
Bruwer, Johan; Lesschaeve, Isabelle - In: Journal of travel and tourism marketing 29 (2012) 7, pp. 611-629
Persistent link: https://www.econbiz.de/10010033252
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Consumer Behavior Insights, Consumption Dynamics, and Segmentation of the Japanese Wine Market
Bruwer, Johan; Buller, Courtney - In: Journal of international consumer marketing 24 (2012) 5, pp. 338-355
Persistent link: https://www.econbiz.de/10010051505
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Perceived risk, risk-reduction strategies (RRS) and consumption occasions: Roles in the wine consumer's purchase decision
Bruwer, Johan; Fong, Miranda; Saliba, Anthony - In: Asia Pacific journal of marketing and logistics 25 (2013) 3, pp. 369-390
Persistent link: https://www.econbiz.de/10010138869
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Wine product involvement and consumers' BYOB behaviour in the South Australian on-premise market
Bruwer, Johan; Huang, Jieshan - In: Asia Pacific journal of marketing and logistics 24 (2012) 3, pp. 461-482
Persistent link: https://www.econbiz.de/10009984190
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Enhancing long-term grape grower/winery relationships in the Australian wine industry
Somogyi, Simon; Gyau, Amos; Li, Elton; Bruwer, Johan - In: International journal of wine business research : IJWBR 22 (2010) 1, pp. 27-42
Persistent link: https://www.econbiz.de/10008406845
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Winery visitation sets: Intra-regional spatial movements of wine tourists in branded regions
Alant, Karin; Bruwer, Johan - In: International journal of wine business research : IJWBR 22 (2010) 2, pp. 191-211
Persistent link: https://www.econbiz.de/10008433147