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Everyday Market Helping Behavior
Price, Linda L.; Feick, Lawrence F.; Guskey, Audrey - In: Journal of public policy & marketing : JPP & M ; an … 14 (1995) 2, pp. 255-266
Persistent link: https://www.econbiz.de/10007085244
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Forecasting commercial paper rates
Lackman, Conway; Carlson, William; Varick, Celia - In: Journal of forecasting 23 (2004) 1, pp. 67
Persistent link: https://www.econbiz.de/10006883984
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Product Liability Cost as a Marketing Tool
Lackman, Conway; Lanasa, John - In: Industrial marketing management : the international … 22 (1993) 2, pp. 149-154
Persistent link: https://www.econbiz.de/10006358904
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An International Marketing Curriculum - Development and Analysis
Abboushi, Suhail; Lackman, Conway; Graham Peace, A. - In: Journal of teaching in international business 11 (1999) 2, pp. 1-20
Persistent link: https://www.econbiz.de/10007119940
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Consensus Forecasting Using Relative Error Weights: Describes a method for combining different forecasts using mean-squared error and standard deviation
Lackman, Conway; Brandon, Charles - In: Marketing intelligence & planning 12 (1994) 1, pp. 37-41
Persistent link: https://www.econbiz.de/10007010710
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The contribution of market intelligence to tactical and strategic business decisions
Lackman, Conway; Saban, Kenneth; Lanasa, John - In: Marketing intelligence & planning 18 (2000) 1, pp. 6-8
Persistent link: https://www.econbiz.de/10006985041
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Ethics in Undergraduate Accounting Education
Sisaye, Seleshi; Lackman, Conway - In: Business & professional ethics journal 13 (1994) 1-2, pp. 79-88
Persistent link: https://www.econbiz.de/10007255527