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Gender Issues in Consumer Materialism: The Case of Mexico
Felix, Reto; Ahmed, Zafar U.; Hinck, Wolfgang - In: Journal of transnational management : the official … 18 (2013) 2, pp. 82-100
Persistent link: https://www.econbiz.de/10010121764
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Executive Insights: Market Orientation of Mexican Companies
Felix, Reto; Hinck, Wolfgang - In: Journal of international marketing 13 (2005) 1, pp. 111
Persistent link: https://www.econbiz.de/10007225840
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The Role of Domestic Animosity in Consumer Choice:
Hinck, Wolfgang - In: Journal of euro-marketing 14 (2004) 1-2, pp. 87-104
Persistent link: https://www.econbiz.de/10007152880
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International Marketing Ethics from an Islamic Perspective: A Value-Maximization Approach
Saeed, Mohammad; Ahmed, Zafar U.; Mukhtar, Syeda-Masooda - In: Journal of business ethics : JOBE 32 (2001) 2, pp. 127-142
Persistent link: https://www.econbiz.de/10006901558
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Export promotion programs of Malaysian firms: an international marketing perspective
Ahmed, Zafar U.; Mohamed, Osman; Johnson, James P.; … - In: Journal of business research : JBR 55 (2002) 10, pp. 831-844
Persistent link: https://www.econbiz.de/10006722887
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International risk perceptions and mode of entry: a case study of Malaysian multinational firms
Ahmed, Zafar U.; Mohamad, Osman; Tan, Brian; Johnson, … - In: Journal of business research : JBR 55 (2002) 10, pp. 805-814
Persistent link: https://www.econbiz.de/10006722890
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Country-of-origin and brand effects on consumers' evaluations of cruise lines
Ahmed, Zafar U.; Johnson, James P.; Ling, Chew Pei; … - In: International marketing review 19 (2002) 2-3, pp. 279-302
Persistent link: https://www.econbiz.de/10006259682
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Country-of-origin and brand effects on consumers' evaluations of cruise lines
Ahmed, Zafar U.; Johnson, James P.; Ling, Chew Pei; … - In: International marketing review 19 (2002) 2-3, pp. 279-302
Persistent link: https://www.econbiz.de/10006264984
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Country-of-origin and brand effects on consumers' evaluations of cruise lines
Ahmed, Zafar U.; Johnson, James P.; Ling, Chew Pei; … - In: International marketing review 19 (2002) 3, pp. 279-302
Persistent link: https://www.econbiz.de/10006265383
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Does country of origin matter for low-involvement products?
Ahmed, Zafar U.; Johnson, James P.; Yang, Xia; Fatt, … - In: International marketing review 21 (2004) 1, pp. 102
Persistent link: https://www.econbiz.de/10006248701