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A framework for concentric div...
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Abratt, Russell
35
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6
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Industrial marketing management : the international journal for industrial and high-tech firms
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4
European journal of marketing : EJM
3
Marketing intelligence & planning
3
The journal of services marketing
3
Journal of business ethics : JOBE
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A framework for concentric diversification through sustainable competitive advantage
Rijamampianina, Rasoava
;
Abratt, Russell
;
February, Yumiko
- In:
Management decision : MD
41
(
2003
)
4
,
pp. 362-371
Persistent link: https://www.econbiz.de/10006555391
Saved in:
2
The relationship between learning styles and learning methods in the South African workplace
Rijamampianina, Rasoava
- In:
Problems and perspectives in management : PPM
8
(
2010
)
4
,
pp. 150-158
Persistent link: https://www.econbiz.de/10009892580
Saved in:
3
Building flexibility into multi-national human resource strategy: a study of four South African multi-national enterprises
Wöcke, Albert
;
Bendixen, Mike
;
Rijamampianina, Rasoava
- In:
The international journal of human resource management
18
(
2007
)
5
,
pp. 829-844
Persistent link: https://www.econbiz.de/10007735108
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4
Understanding Factors Affecting Salespeople's Perceptions of Ethical Behavior in South Africa
Abratt, Russell
;
Penman, Neale
- In:
Journal of business ethics : JOBE
35
(
2002
)
4
,
pp. 269-280
Persistent link: https://www.econbiz.de/10006897826
Saved in:
5
Client-Agency Perspectives of Information Needs for Media Planning - This study deals with the information needed to make informed media decisions. The views of media planners as well as marketing managers were obtained with major differences found in some critical areas
Abratt, Russell
;
Cowan, Deanna
- In:
Journal of advertising research
39
(
1999
)
6
,
pp. 37-52
Persistent link: https://www.econbiz.de/10006517335
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6
Customer-supplier partnerships - Perceptions of a successful key account management program
Abratt, Russell
;
Kelly, Phillip Michael
- In:
Industrial marketing management : the international …
31
(
2002
)
5
,
pp. 467
Persistent link: https://www.econbiz.de/10006265656
Saved in:
7
Determinants of Product Innovation in Specialty Chemical Companies - Ten Important Factors
Abratt, Russell
;
Altena Lombard, Anthonie van
- In:
Industrial marketing management : the international …
22
(
1993
)
3
,
pp. 169-176
Persistent link: https://www.econbiz.de/10006358901
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8
Market Segmentation Practices of Industrial Marketers
Abratt, Russell
- In:
Industrial marketing management : the international …
22
(
1993
)
2
,
pp. 79-84
Persistent link: https://www.econbiz.de/10006358912
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9
Brand equity in the business-to-business market
Bendixen, Mike
;
Bukasa, Kalala A.
;
Abratt, Russell
- In:
Industrial marketing management : the international …
33
(
2004
)
5
,
pp. 371-380
Persistent link: https://www.econbiz.de/10006246386
Saved in:
10
Ethical perceptions of South African retailers: Management and sales personnel
Abratt, Russell
;
Bendixen, Michael
;
op, Karen
- In:
International journal of retail & distribution management
27
(
1999
)
2-3
,
pp. 91-104
Persistent link: https://www.econbiz.de/10006462639
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