In light of the uniqueness associated with collective cultures of China and emerging economy markets, this study contributes to the extant literature by examining the moderating role of national culture on the relationship between satisfaction, trust and legal contract and their respective...

In this paper, the author highlights the differing motives behind direct foreign investment (FDI) made by (1) large transnational corporations (TNCs) from industrial countries, and (2) small manufacturing firms from newly industrializing economies (NIEs). The basic premise is that TNCs that...