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Well-being Marketing: An Ethical Business Philosophy for Consumer Goods Firms
Sirgy, M. Joseph; Lee, Dong-Jin - In: Journal of Business Ethics 77 (2008) 4, pp. 377-403
Persistent link: https://www.econbiz.de/10005680862
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Revisiting the Concept of a Societal Orientation: Conceptualization and Delineation
Kang, Gi-Du; James, Jeffrey - In: Journal of Business Ethics 73 (2007) 3, pp. 301-318
Marketers have traditionally evaluated products and practices on the basis of whether something could be sold. It is also important to evaluate products and practices from a societal perspective, “Should a product be sold?â€\x9D The first idea reflects a managerial orientation and what...
Persistent link: https://www.econbiz.de/10005719578
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CSR of the Bank of Cyprus: Do Consumers and Other Stakeholders Know? Do they Appreciate?
Aristotelous, Christiana; Demetriou, Marlen Martoudi - Facultatea de Administraţie Publică, Şcoala … - 2010
Many organizations try to adopt CSR strategies since they consider them as opportunities to enhance their Brand Equity. Bank of Cyprus has adopted a dynamic CSR orientation with activities which include action programs in Health, Education, Culture and Environment. This research paper aimed to...
Persistent link: https://www.econbiz.de/10009141513
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Responsibility for the Future of the World - Paradigm Shift in the Theory and Practice of Marketing
Erzsebet, Hetesi; Gabor, Rekettye - Facultatea de Administraţie Publică, Şcoala … - 2010
In the last four decades quite a lot of scientific studies have been published about those dangerous signs which threaten the future of our world. These manifests have only slightly affected the field of marketing; no paradigm shift has taken place. The first part of the paper deals with climate...
Persistent link: https://www.econbiz.de/10009141563
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Rationality as optimal choice versus rationality as valid inference
Viskovatoff, Alex - In: Journal of Economic Methodology 8 (2001) 2, pp. 313-337
While economics distinguishes itself from the other social sciences by its treatment of human action as rational, its notion of rationality is actually based on a profound skepticism about people's ability to reason. This notion goes back to Hume, according to whom 'Reason is the slave of the...
Persistent link: https://www.econbiz.de/10005496146
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Terence Hutchison's 1938 essay: towards a reappraisal
Hart, John - In: Journal of Economic Methodology 10 (2003) 3, pp. 353-373
Terence Hutchison's 1938 essay has been variously interpreted as introducing positivism, ultra-empiricism and Popperian …
Persistent link: https://www.econbiz.de/10005462918
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К. П. ПОБЕДОНОСЦЕВ О «БОЛЕЗНИ НАШЕГО ВРЕМЕНИ»
СЕРГЕЕВИЧ, ХАРИТОНОВ АЛЕКСЕЙ - In: Бизнес в законе. … (2012) 3, pp. 16-18
данная статья представляет исследование взглядов К.П.Победоносцева на законодательную технику в аспекте правового эмпиризма. Цель её заключается в определении...
Persistent link: https://www.econbiz.de/10011224016
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Liberalismo, legge, normatività. Per una rilettura epistemologica del dibattito Croce-Einaudi
Silvestri, Paolo - Volkswirtschaftliche Fakultät, … - 2010
dichotomy 'empiricism versus idealism' is misleading and insufficient to explain their mutual misunderstandings. Despite moving … from different problems, idealism and empiricism (and then the logical empiricism) are united by the belief to have solved … empiricism by chasing away value judgments from the field of knowledge and that of theory – or by relegating them to the sphere …
Persistent link: https://www.econbiz.de/10011114316
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Philosophy, Not Theology, Is the Key for Economics: A Catholic Perspective
Finn, Daniel K. - In: Econ Journal Watch 11 (2014) 2, pp. 153-159
philosophy of science of Roy Bhaskar provides a fruitful alternative to empiricism. The insights of critical realist sociologists …
Persistent link: https://www.econbiz.de/10010777706
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Prototypical Weighting
Strijbis, Oliver - In: Sociological Methods & Research 42 (2013) 4, pp. 458-482
Bias in inferences from samples constitutes one of the main sources of error in macrosociological studies. The problem is typically understood as one of “selection bias.†What constitutes the population available for selection, by contrast, is rarely thought of as being problematic....
Persistent link: https://www.econbiz.de/10010789593