Innovative gesundheitsförderliche Lebensmittel, sogenannte Functional Food, haben in den letzten Jahren in Deutschland zunehmende Bedeutung gewonnen. Auf der Basis des Struktur-Verhalten-Ergebnis-Ansatzes wird im Rahmen dieser Arbeit für den Zeitraum 1995 bis 1999 empirisch der Einfluss der...

We examine determinants of consumers’ choices of functional canola oil products that may contain genetically modified (GM) ingredients, with emphasis on the influences of trust and health control beliefs. We find that both generalized trust and trust in the food system tend to offset negative...

El mercado alimentario esta siendo sometido a profunos cambios en los paises desarollados tanto desde el punto vista de la oferta como de la demanda. El principal objectivo de este trabajo se centra en el analisis del proceso de aceptacion por parte de los consumidores de dos categorias de...

This study offers new insights on legitimacy and legitimation strategies in the peculiar setting of converging industries. Companies that decide to enter converging markets have to face stakeholders who are uncertain about their needs and claims. Grounding on a strategic perspective to...

This study applied the Kano two-dimensional quality model and quality function deployment (QFD) to develop the black bean’s reputation as a health food and identify quality attributes of consumers’ needs in order to effectively control the attributes. This study first conducted a literature...

In article choice tendencies are defined by the population of Perm Krai of food; the basic principles of creation and production of functional food are revealed; the main receptions of transformation of foodstuff in the functional are defined.

European consumers and, in particular, German consumers are known to be very critical towards the introduction of genetically modified (GM) foods. It is analyzed here whether German consumers do reject second-generation GMO foods, too. Whereas first-generation GM crops induced producer-related...

Depressive syndromes among the elderly have been recognized as important public health issues. This study contributes to this issue by investigating the causal effect of functional food consumption on depression among the elderly using a unique panel dataset of 1480 individuals drawn from a...

Consumer quantitative survey is performed on general population 18+ in Serbia at the end of September – begging of October 2010. The instrument used in this survey was a structured questionnaire consisting of several separate sections, including motivation toward food in general (Food Choice...