Showing 1 - 10 of 32
During the past decade, the Hollywood studios have broadly sought to subdue, rather than explore, the technological possibilities of the Internet. Specifically, the studios have used their ownership of creative works to control the speed and direction of innovation in an emerging digitally...
Persistent link: https://www.econbiz.de/10005495855
Bans on traditional tobacco advertising highlight the strongly promotional role of tobacco imagery in films and video programs. On World No-Tobacco Day 2005, less than a year after India implemented its universal ban on tobacco advertising, its Minister of Health and Family Welfare announced a...
Persistent link: https://www.econbiz.de/10011131421
A substantial number of current Hollywood productions are remakes of earlier motion pictures. This research investigates the economic implications of this strategy. It develops a conceptual framework of brand extension success in the movie industry that builds upon the sensations and familiarity...
Persistent link: https://www.econbiz.de/10011155227
Since the early 1970s, movie theaters in the United States have employed a pricing model of uniform prices for differentiated goods. At any given theater, one price is charged for all movies, seven days a week, 365 days a year. This pricing model is puzzling in light of the potential...
Persistent link: https://www.econbiz.de/10010736901
This paper reviews economic development and the regulatory environment of audiovisual services in the Republic of Korea (hereafter, Korea). The paper specifically examines motion pictures and broadcasting, and discusses what drives or hinders the sector’s trade potential, which depends on...
Persistent link: https://www.econbiz.de/10010840234
The relationship between the judgments of professional reviewers and the economic success of cultural products, such as motion pictures, has been the topic of controversial debates involving both scholars and industry experts. This study builds on previous research that distinguishes an...
Persistent link: https://www.econbiz.de/10010989650
This chapter examines the long-run evolution of modern entertainment industries such as the film and music industries. It investigates ways to conceptualise and quantify the subsequent waves of creative destruction, and investigates specifically how sunk costs affect the evolution of the...
Persistent link: https://www.econbiz.de/10010746778
This empirical dissertation is subdivided in three topics which in each case deal with specific questions of the German movie business. The first and most important part of the work is dedicated to analyse potential drivers for a movies economic success which is measured in admission numbers and...
Persistent link: https://www.econbiz.de/10005076186
Strong seasonality in demand, a short product life cycle, and the absence of any price competition make the release date of first-run movies one of the main strategic decisions taken by movies' distributors. Movies are typically released on a Friday within a short release season, thus making the...
Persistent link: https://www.econbiz.de/10005063582
The Motion Picture Association of America is responsible for assigning all movies one of five movie ratings (G, PG, PG-13, R, NC-17). Previous research has found that G and PG-rated movies perform better at the box office, yet movie studios continue to make more PG-13 and R-rated movies. Other...
Persistent link: https://www.econbiz.de/10005766954