Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Academic Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~source:"repec"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Managing a global brand in div...
Similar by person
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Online availability
All
Undetermined
3
Type of publication
All
Article
3
Language
All
Undetermined
3
Author
All
Havlena, William J.
3
Holak, Susan L.
3
Matveev, Alexei V.
3
Published in...
All
Journal of Business Research
3
Source
All
RePEc
ECONIS (ZBW)
7
OLC EcoSci
6
Other ZBW resources
1
Showing
1
-
3
of
3
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Nostalgia in post-socialist Russia: Exploring applications to advertising strategy
Holak, Susan L.
;
Matveev, Alexei V.
;
Havlena, William J.
- In:
Journal of Business Research
61
(
2008
)
2
,
pp. 172-178
Persistent link: https://www.econbiz.de/10005473484
Saved in:
2
Nostalgia in post-socialist Russia: Exploring applications to advertising strategy
Holak, Susan L.
;
Matveev, Alexei V.
;
Havlena, William J.
- In:
Journal of Business Research
60
(
2007
)
6
,
pp. 649-655
Persistent link: https://www.econbiz.de/10005474138
Saved in:
3
Erratum to "Nostalgia in post-socialist Russia: Exploring applications to advertising strategy"
Holak, Susan L.
;
Matveev, Alexei V.
;
Havlena, William J.
- In:
Journal of Business Research
61
(
2008
)
2
,
pp. 171-170
Persistent link: https://www.econbiz.de/10005474241
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
