As sport marketers are increasingly engaging in cause-related sport marketing (CRSM) programs, there is a growing interest in understanding what CRSM characteristics and circumstances can lead to success. This study extends prior research by examining the direct and moderating impacts of team...

The purpose of this study was to examine the links between: (a) parents' causal attributions for youth soccer dropout, (b) parents' feelings of the degree of importance their children ascribed to soccer, (c) parents' attitudes towards the respective soccer organisation, (d) the length of time...