Showing 1 - 10 of 308
This research explores the link between contemporary marketing practices, market orientation and business performance in Uruguay, an emergent country that has recovered from an economic crisis. These approaches seem to be related, but there is no existing evidence to confirm this impression....
Persistent link: https://www.econbiz.de/10009195432
Satisfaction with services has traditionally been explained with the help of service attributes. While these attributes have been good predictors of satisfaction, the relationship could possibly be better explained with the inclusion of additional variables. We draw on the literature in consumer...
Persistent link: https://www.econbiz.de/10008514806
Firms have been modifying their innovation management processes to generate, implement and exploit new technological knowledge. A gradual shift from a closed to an open model of innovation has been the recurring pattern of this change. Firms have to revise their overall strategic orientation to...
Persistent link: https://www.econbiz.de/10008625888
This research explores the link between contemporary marketing practices, market orientation and business performance in Uruguay, an emergent country that has recovered from an economic crisis. These approaches seem to be related, but there is no existing evidence to confirm this impression....
Persistent link: https://www.econbiz.de/10008671747
Student satisfaction has become an increasingly important component of institutional reports as a means of accountability to educational stakeholders. The measures and models for this vary across higher education institutions. Some models try to understand how different perceptions of quality...
Persistent link: https://www.econbiz.de/10010859765
Evidence suggests that retailers use 99-ending prices as a promotional technique. This paper explores the consumer perceived benefits of such promotional practices and the information processing conditions under which hedonic benefits are higher (lower) than utilitarian ones. In line with the...
Persistent link: https://www.econbiz.de/10010540953
A dimension reduction method in kernel discriminant analysis is presented, based on the concept of dimension reduction subspace. Examples of application are discussed.
Persistent link: https://www.econbiz.de/10005767700
In this work, we discuss Bayesian estimation of multinomial probabilities associated with a finite alphabet A under incomplete experimental information. Two types of prior information are considered: (i) number of letters needed to see a particular pattern for the first time, and (ii) the fact...
Persistent link: https://www.econbiz.de/10005767701
An important limitation in order to specify and estimate a macroeconomic model that describes the Chilean economy resides in using variables with sufficient number of observations that allow for a reliable econometric estimation. Among these variables, the GDP constitutes a fundamental...
Persistent link: https://www.econbiz.de/10005767702
The statistical analysis of functional data is a growing need in many research areas. We propose a new depth notion for functional observations based on the graphic representation of the curves. Given a collection of functions, it allows to establish the centrality of a function and provides a...
Persistent link: https://www.econbiz.de/10005767703