Monerris, José J. Sempere; Colonques, Rafael Moner; … - Instituto Valenciano de Investigaciones Económicas (IVIE) - 2000
We introduce strategic behaviour in assigning a certain distribution channel to a product of a particular quality. We propose a variety of models to analyze and study some of the determinants of the choice of distribution channels. Taking the Gabszewicz and Thisse's (1979) model as a benchmark,...