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This research aims to empirically determine which factors best explain business to business adoption of a radical, high-tech innovation early in the diffusion process. Early lifecycle data collection provides insights about the differences in determinants of adoption at different times in the...
Persistent link: https://www.econbiz.de/10010573690
In this paper, we present an exploratory investigation of the types of product launch tactics managers use in technology-intensive companies in Finland and explore the role that such tactics play in differentiating between successful and unsuccessful NPD outcomes. Our findings indicate that...
Persistent link: https://www.econbiz.de/10010801024
Persistent link: https://www.econbiz.de/10008552316
A conceptual framework is presented showing formal and informal institutions and their relationship with the strategic choice of micro, small and medium enterprises (MSMEs) in a developing-country setting. Emphasis is placed on how institutions at the subnational level (such as a region or city)...
Persistent link: https://www.econbiz.de/10008677452