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Internal Development Strategy and External Development Strategy are observed in Japanese video game software industries. These two contrastive strategies are characterized by such systems as employment, training, and outsourcing. Firms pursuing Internal Development strategies establish a set of...
Persistent link: https://www.econbiz.de/10005467710
The purpose of this research is to reveal the characteristics of the Home Video-Game industry of the United States and to examine the reason why Japanese software publishers don't fully succeed in the US market. First, we report the present state of US Home Video-Game industry, and then make a...
Persistent link: https://www.econbiz.de/10005121160