Consumers often imagine themselves in a scene and engage in such self-imagery while processing information. The goals that they have when they engage in such imagery (e.g., a goal to construct a story of the experience vs. a goal to acquire information) can influence how the mental images they...

Building on an action-orientation perspective of power, original hypotheses regarding power and consumer switching behavior are presented. Because high power is associated with a readiness to act, and switching behavior often requires taking action in some form, inducing consumers to feel...

We investigate the effects of babyfaceness on the trustworthiness and judgments of a company's chief executive officer in a public relations crisis. Experiment 1 demonstrates boundary conditions for the babyfaceness-honesty trait inference and its influence on company evaluations. Experiment 2...

As processing difficulty associated with a product increases, information about a subsequently encountered product becomes easier to process, leading to more favorable evaluations of it (a contrast effect). If, however, the two products are categorized as part of the same overall experience,...

This research examines the effects of social exclusion on a critical aspect of consumer behavior, financial decision-making. Specifically, four lab experiments and one field survey uncover how feeling isolated or ostracized causes consumers to pursue riskier but potentially more profitable...

This paper quantitatively and qualitatively analyzes people¡¯s attitudes towards Occupy Central and what factors influenced their attitudes. The data was collected by using questionnaires sent out by investigators in Hong Kong, mainland China and through the Internet, using Qualtrics, provided...

In the competition of banking sector in China, to maximize the amount of soft information control is an important goal. In an n-dimensional Euclidean space, there exists Nash equilibrium for two different banks in the competition of soft information control. Keeping the same competitive strategy...

This paper is intended to assess the primary effects on cost, utilization and quality of care from payment reform of capitation and open enrollment in Changde city, Hunan Province of China. Open enrollment policy was introduced to deal with possible cream skimming associated with capitation....

Given that it is still early days for the URBMI scheme, the positive effect on health services utilisation is appreciable. </AbstractSection> Copyright Springer International Publishing Switzerland 2014

While any improvement in wealth and consumption will likely increase happiness, the increased happiness may or may not last long. In this article we offer two recommendations to make the increased happiness sustainable. The first one-to invest resources to promote adaptation-resistant rather...