Showing 1 - 4 of 4
This research examines individual philanthropy in the context of crisis management. Using a multi-theoretical approach, the authors identify potential research gaps, stemming from economics-, values-, and cultural-based views of behaviour. First, we develop a conceptual framework of crisis...
Persistent link: https://www.econbiz.de/10010697252
This study examines how social media technology usage and customer-centric management systems contribute to a firm-level capability of social customer relationship management (CRM). Drawing from the literature in marketing, information systems, and strategic management, the first contribution of...
Persistent link: https://www.econbiz.de/10010869749
Academic research studies examining the ethical attitudes and behaviors of salespeople have produced several frameworks that explore the ethical decision-making processes to which salespeople adhere when faced with ethical dilemmas. Past literature enriches our understanding; however, a critical...
Persistent link: https://www.econbiz.de/10010990077
This study examines how technology and complementary resources are bundled to form capabilities that foster durable customer relationships. Drawing from the literature in marketing, strategic management, and information systems, the first outcome is a theoretically grounded conceptualization of...
Persistent link: https://www.econbiz.de/10008871542