The purpose of this study is to identify and present the key organizational characteristics of innovativeness which will provide an organization a better assessment of their readiness for innovation. An extensive examination of the existing literature was performed to identify the gaps in...

The purpose of this study is to examine the effects of factors of environmental uncertainty on the innovativeness of small and medium enterprises (SMEs). Innovativeness is widely accepted as an important characteristic for firm competitiveness and it has been studied by both researchers as well...

The aim of this study is to examine the effects of organizational culture and organizational innovation on marketing innovation. Data for the research were collected from firms in the carbonated beverage industry. Data obtained by totally 223 survey forms were analyzed by factor analysis,...

Although there has been a fair amount of research on the role of personal values in marketing and consumer behavior, few studies addressed the relationship between personal values and adoption of innovations. This study focuses on the effect of personal values on consumers’adoption of...

This paper examines the links between eco-innovations and competitiveness. It explores how superior competitiveness is created and how existing competitiveness is lost. The study utilises multiple case studies following the replication approach. The empirical evidence is based on five case firms...

This paper explores links between developed innovations and business performance in small enterprises with fewer than 50 employees. It also examines how performance has changed over time during a period of five years. The empirical evidence is based on two quantitative datasets describing...