Understanding the sources of customer value in buyer--supplier relationships is viewed as a competitive priority and a key component in a firm's long-term survival. This said, however, research examining relationship value is still at a formative stage. This is particularly the case for...

Recognizing that firms cannot avoid interacting with others, this research investigates how firms cope with technological change by managing resource interaction in a network setting. The paper is based on a longitudinal case study utilizing a focal net perspective to explore technological...