The authors review some of the problems faced by qualitative research in psychology, focusing on the aspects that limit its use and its inclusion in indexed publications. In order to determine whether these problems exist, a case study on textual analysis was performed. The authors conducted a...

Marketing research approach might be accomplished in different ways. In the practical view, we can say that treating it as quantitative and qualitative is more pragmatic and operational.

The objective was to elaborate a priority scoring system for patients on waiting lists for elective surgery to be implemented in the Catalan public health system. This tool should ideally be universal (for all patients and across the entire region) with common criteria and weights (for all...

The first step in planning and delivering a successful program is to identify the needs and interests of the target audience. The North Central Risk Management Education Center, which provides grants for educational programs for producers in the 12 north central states in the US, conducted a...

Food traceability is mandatory since 1st January 2005 in the EU. Traceability of products and activities in the food supply chain is a new factor of competitiveness in agribusiness that connects producers to consumers and is deemed to be an important criterion of perception of food product...

Findings from 116 focus group discussions are presented, which took place in eleven districts in Bangladesh in mid-2006. It forms the first part of three phases of research in an integrated qualitative and quantitative study into poverty dynamics currently being undertaken by the author and...

The present paper addresses the question how ethnocentrism operates on the local level in two distinct European border cities, how representations of the 'Other' are formed and transformed, and how they structure perceptions of the Self and of everyday life. More specifically, the author...

A strategic analysis was developed for XYZ Research Corporation (the true company's name is disguised). The strategic analysis involved a series of visits to the company to conduct focus groups with its employees and management. Five focus groups were carried out at XYZ Research Corporation....

In this comment the issues of power hierarchies and the role of feminist methodology in fieldwork are addressed. Observations from fieldwork in Turkey for research on gender-based constraints faced by women micro- and small entrepreneurs are used to identify some of the power hierarchies...