Showing 1 - 6 of 6
The destination is the basic unit of analysis and management action, and yet it is recognisably the most difficult unit to manage and market. As global competition increases and consumers become more skilled and empowered, destinations striving for survival and competitiveness in the marketplace...
Persistent link: https://www.econbiz.de/10010990999
The primary purpose of this research was to investigate how relationship marketing, specifically networking, was used to create sustainable event impacts in the context of pre-event training for the Sydney 2000 Olympic Games. The investigation employed Parvatiyar and Sheth's (2000) process model...
Persistent link: https://www.econbiz.de/10009217227
Although problems are a fundamental dynamics of tourism knowledge production, a systematic, exclusive, and in-depth study of tourism problems or tourism problemology has been overlooked. This study, which represents the first time to examine the nature of tourism problemology, aims to fill this...
Persistent link: https://www.econbiz.de/10011209072
A common theme in the tourism literature is that tourists are motivated to travel to escape from ordinariness. This may lead to the assumption that the activities tourists choose to undertake in a region are motivated by the same desire for the extraordinary. Some studies have found travellers...
Persistent link: https://www.econbiz.de/10010931165
The study of network representations of physical, biological, and social phenomena has developed rapidly in recent years. This paper presents a review of important results and methods of the science of networks with an application to the field of socio-economic systems. The basic definitions and...
Persistent link: https://www.econbiz.de/10008539871
Networks are an important area of study for the services industries. The guest editors of this volume contend that networks are indeed a fundamental feature of services -- services intangibility makes service providers heavily dependent on the recommendations of others to direct customers to a...
Persistent link: https://www.econbiz.de/10010620411