Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Academic Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~source:"usbk"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
A game-theoretic analysis of c...
Similar by person
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Marketing
6
Produktmanagement
2
Aufsatzsammlung
1
Business-to-Business-Marketing
1
Entscheidungsmodell
1
Entscheidungsunterstützungssystem
1
Industriemarketing
1
Investitionsgütermarketing
1
Konstruktion
1
Managementinformationssystem
1
Markenpolitik
1
Marketingtheorie
1
Neues Produkt
1
Prinzip
1
Produktplanung
1
more ...
less ...
Type of publication
All
Book / Working Paper
28
Language
All
English
17
Undetermined
11
Author
All
Lilien, Gary L.
28
Rangaswamy, Arvind
6
Choffray, Jean-Marie
3
Yoon, Eunsang
3
Chatterjee, Kalyan
2
Kotler, Philip
2
Choffray, Jean Marie
1
De Bruyn, Arnaud
1
Grewal, Rajdeep
1
Hoffman, Donna L.
1
Kalish, Shlomo
1
Moorthy, K. Sridhar
1
Roberts, John
1
Weinstein, David
1
Wong, M. Anthony
1
more ...
less ...
Institution
All
Institute for the Study of Business Markets <University Park, Pa.>
1
Published in...
All
Working series in marketing research
12
Working Series in marketing research
4
Working paper / Alfred P. Sloan School of Management
1
Working papers in marketing
1
Source
All
USB Cologne (EcoSocSci)
ECONIS (ZBW)
128
OLC EcoSci
47
RePEc
37
BASE
3
Other ZBW resources
3
Showing
1
-
10
of
28
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
New product pricing strategies in monopoly duopoly markets : an extension of the Eliashberg-Jeuland model
Yoon, Eunsang
;
Lilien, Gary L.
-
1984
Persistent link: https://www.econbiz.de/10004784299
Saved in:
2
A new product launch time decision model
Yoon, Eunsang
;
Lilien, Gary L.
-
1984
Persistent link: https://www.econbiz.de/10004784307
Saved in:
3
An exploratory Study of new industrial product performance
Yoon, Eunsang
;
Lilien, Gary L.
-
1985
Persistent link: https://www.econbiz.de/10004764954
Saved in:
4
How many dollars for industrial advertising? : Research in progress (ADVISOR project)
Lilien, Gary L.
-
1974
-
Rev. November 1974
Persistent link: https://www.econbiz.de/10004191152
Saved in:
5
Government Support for new technologies : theory and application to photovoltaics
Lilien, Gary L.
-
1982
Persistent link: https://www.econbiz.de/10004649263
Saved in:
6
Market Diffusion and the effect of demonstrations : a study of the Denver Metro Passive Solar Home Program
Lilien, Gary L.
-
1981
Persistent link: https://www.econbiz.de/10004649273
Saved in:
7
Market planning for new industrial products
Choffray, Jean Marie
;
Lilien, Gary L.
-
1980
Persistent link: https://www.econbiz.de/10004006002
Saved in:
8
Handbook of business-to-business marketing
Lilien, Gary L.
(
contributor
);
Grewal, Rajdeep
(
contributor
)
-
2012
Persistent link: https://www.econbiz.de/10009498920
Saved in:
9
Marketing engineering : computer assisted marketing analysis and planning
Lilien, Gary L.
;
Rangaswamy, Arvind
Persistent link: https://www.econbiz.de/10004367294
Saved in:
10
New product and brand management : marketing engineering applications
Lilien, Gary L.
;
Rangaswamy, Arvind
-
1999
Persistent link: https://www.econbiz.de/10004139884
Saved in:
1
2
3
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
