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Contemporary knowledge of relationship marketing : [1996 proceedings of the Third Research Conference on Relationship Marketing]
Parvatiyar, Atul (contributor) - 1996
Persistent link: https://www.econbiz.de/10004379991
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Relationship marketing
Parvatiyar, Atul (contributor); El-Ansary, Adel (contributor) - 2010
Persistent link: https://www.econbiz.de/10004953908
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Consumer behavior : conceptual foundations
Parvatiyar, Atul (contributor); El-Ansary, Adel (contributor) - 2010
Persistent link: https://www.econbiz.de/10004953954
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The self destructive habits of good companies : ... and how to break them
Sheth, Jagdish N. - 2007 - 1. print.
Persistent link: https://www.econbiz.de/10004883709
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Models of buyer behavior : conceptual, quantitative and empirical
Sheth, Jagdish N. (contributor) - 1974
Persistent link: https://www.econbiz.de/10004689692
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An Investigation of relationships among evaluative beliefs, affect, behavioral intention and behavior
Sheth, Jagdish N. - 1970
Persistent link: https://www.econbiz.de/10004692455
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Legends in marketing : Philip Kotler
Kotler, Philip (contributor); Sheth, Jagdish N. (contributor)
Persistent link: https://www.econbiz.de/10009499622
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The theory of buyer behavior
Howard, John Arnold; Sheth, Jagdish N. - 1969
Persistent link: https://www.econbiz.de/10004389294
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Consumption values and market choices : theory and applications
Sheth, Jagdish N.; Newman, Bruce I.; Gross, Barbara L. - 1991
Persistent link: https://www.econbiz.de/10004204995
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Global financial perspectives
Sheth, Jagdish N. (contributor) - 1989
Persistent link: https://www.econbiz.de/10004152970