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Using market knowledge
Deshpandé, Rohit
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2001
Persistent link: https://www.econbiz.de/10004604933
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Toward a theoretical model of the utilization of marketing research information for consumer product strategy decisions
Deshpandé, Rohit
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1980
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[Mikrofilm-Ausg.]
Persistent link: https://www.econbiz.de/10004851610
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Developing a market orientation
Deshpandé, Rohit
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1999
Persistent link: https://www.econbiz.de/10004041734
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