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Advertising, competition, and public policy: a simulation study
Bloom, Paul N.
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1976
Persistent link: https://www.econbiz.de/10003999617
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Scaling your social venture : becoming an impact entrepreneur
Bloom, Paul N.
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2012
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1. ed.
Scaling Your Social Venture Becoming an Impact Entrepreneur PaulN. Bloom palgrave macmillan Contents List of Illustrations ix Preface ...
Persistent link: https://www.econbiz.de/10009617386
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Conceptualizing, measuring, and managing customer based brand equity
Keller, Kevin Lane
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1991
Persistent link: https://www.econbiz.de/10004143508
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Strategic brand management : building, measuring, and managing brand equity
Keller, Kevin Lane
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2008
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3. ed.
Persistent link: https://www.econbiz.de/10004887131
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Strategic brand management : building, measuring, and managing brand equity
Keller, Kevin Lane
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2003
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2. ed.
Persistent link: https://www.econbiz.de/10004778340
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Branding and brand equity
Keller, Kevin Lane
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2002
Persistent link: https://www.econbiz.de/10004779681
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Strategic brand management : building, measuring and managing brand equity
Keller, Kevin Lane
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1998
Persistent link: https://www.econbiz.de/10004056904
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Consumerism and beyond : research perspectives on the future social environment ; proceedings of conference presented by Marketing Science Institute and Center for Business and Public Policy, University of Maryland
Bloom, Paul N.
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1982
Persistent link: https://www.econbiz.de/10004142161
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Marketing per i professionisti
Kotler, Philip
;
Bloom, Paul N.
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1991
Persistent link: https://www.econbiz.de/10004568675
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Marketing professional services
Kotler, Philip
;
Bloom, Paul N.
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1984
Persistent link: https://www.econbiz.de/10004584989
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